Business in the cosmetic enhancement industry is booming with specialist clinics reporting a major upsurge in customer enquiries during the first week of the New Year.
The Hospital Group, the UK’s leading provider of cosmetic surgery, has reported record enquiries. Comparing enquiry figures for the same period last year (1st-7th January) there has been a massive increase in people wanting to find out more information about cosmetic surgery and make formal consultations: 1,213, up from 897 in the same period last year.
The findings coincide with a YOU GOV poll carried out by The Hospital Group. Figures released today uncover reasons for this increase – more and more people are turning to cosmetic surgery as a way of improving their self image and self esteem.
The YOU GOV poll also indicates that women are still vainer than men in the appearance stakes, with women 50% more interested in improving their self-image than their male counterparts.
The Hospital Group official customer enquiry figures for the last four years released for the first time shows a dramatic increase in the number of people wanting to learn about cosmetic surgery and points to a UK Map of where cosmetic surgery is embraced the most.
The figures are compared between 2004 to 2006 and show a staggering 313% growth in customer enquiries – pointing to the growing acceptance of cosmetic surgery as a form of beautification and anti-ageing.
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“Isn’t it surprising how people still associate the desire for cosmetic surgery with vanity? A displeasure in personal appearance can seriously affect a person’s feeling of self-worth and confidence. This is a far car from vanity, which implies an egotistical state of mind. The increase in cosmetic surgery in the UK is more an indication of society’s acceptance of this form of treatment, as well as the aspirations of many young adults to follow in the glamorous footsteps of their on-screen role-models” – Paul Singh, www.cosmetichealth.net